Poetry Stairwells
Blue Cross Blue Shield of Minnesota corporate campus. Collaboration with Gwen Hauser and 25 employee volunteers.

In order to encourage employees to take the stairs instead of the elevator (an employer health initiative), I transformed 2 dull, dark stairwells with bright colors and stenciled poetry and silhouettes on all four floors, offering users a respite from their work day.
I also installed digital sound machines with a babbling brook soundtrack. The employee volunteers who helped me with the project formed a community of stair users, deeply involved with the initiative. There was a measurable enormous increase in stair usage as a result of these installations.

Laurie Phillips fine arts  |  651.225.0858  |  laurie@lauriephillips.net